Some interesting numbers from the web…

Online spending in several key categories, including Sports & Fitness and Video Games, increased and outperformed offline spending during the 2008 holiday season, while overall online and offline spending in other home and luxury-goods categories decreased across the board, according to a study by comScore.

The internet has surpassed all other media except TV as Americans’ [...]

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Financial Crisis – changing online habits

A piece in today’s Brand Republic has shown that the recent round of bank nationalisations and stock market fluctuations has led consumers to turn to the internet to help deal with financial pressures, according to a report from online research firm Hitwise.
Source of information
As the economy moves from one crisis to the next, people are relying [...]

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Examples of businesses using social media – Part I

Peter Kim has been compiling a list of companies that are engaging with their consumers in the social media space.
It’s a great list that is surprisingly long, but like most things with the good comes the bad, so there’s a few that I don’t think would be working too well. What’s most encouraging about this [...]

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Online retailers remain confident (ish)

Even though there is substantial shifts in behaviour due to the current economic climate, online retailers remain reasonable bouyant about their business’s prospects for 2009.
The 11th annual “State of Retailing Online 2008: Profitability, Economy, and Multichannel Report” found that 35% of online retailers expect their online business to perform better than expected in the next [...]

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