Here’s a slideshow presentation given by a French consulting firm that dissects Google’s business model, their strengths & weaknesses. Includes some thoughts on how services are loss leaders and how they monetize their connected sites.
It’s worth a read over Xmas. Not sure about the claim that their “crisis resistant” though.
All about Google
View SlideShare presentation or [...]
Posts Tagged ‘Google’
Why getting your search engine strategy right is so important
Posted in Planning, Search, tagged Google, Seach, SEO, Tagging on November 20, 2008 | 2 Comments »
There’s encyclopaedic volumes of information on how search engine optimisation works. There’s also multiple blogs on the topic and businesses pushing their various wares.
If ever there was a way of showing just how important it is to get it right have a look at this comparison of how users look at the Google search results [...]
Try getting “disambiguate” into your next conversation
Posted in Search, tagged Cloud, Contextual Search, Customers, Google, Kartoo, Search, Search Strategy, Semantic Web, SEO on September 12, 2008 | 2 Comments »
A great new word has arisen from geek land – “disambiguate”. What does it mean? Run a search in Google using the word “finance”. Means a few things in different markets or conversations, but Google puts them all together in one lot of search results, so they’re a little ambiguous.
The next iteration of search (also [...]
