Here’s the first piece of a 2 part blog on innovation. This week is about what innovation is, what it isn’t, how to look after good ideas, and why you should be pushing your agencies and internal guys.
There are real paradigm shifts in the way digital impacts your business planning, and not just the way [...]
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Posted in Blogs, Intention Economy, Planning, Social Media, Social Networks, Strategy, User Generated Content, tagged Data, Peer-to-peer, Social Media, Social Networks on October 31, 2008 | Leave a Comment »
Firstly, what is the peer-to-peer economy?
In the future, we will turn to the internet to get a job, for a loan and to take out health insurance, but we’ll apply through our online social network. And this will give rise to the development of peer-to-peer economies.
It’s a futurists view on how we will all be [...]
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Posted in Blogs, Customer Service, Intention Economy, Planning, Research, Social Media, Social Networks, eCommerce, tagged Consumers, Customers, Intention Economy, Marketplace, User Generated Content on October 24, 2008 | Leave a Comment »
is an interesting space at the moment. What is it? It’s the harnessing of someone’s intent to another’s need, or about buyers finding sellers (not the other way around).
Here’s a few examples to explain the concept;
- You want to get somewhere, but don’t have a car and hate the trains? No problem, look at PickUpPal
- [...]
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